
Summer Spirits Shelf Reset: Trending Liquor Products to Stock and Promote in 2025
Discover the trending liquor products to stock summer 2025. Data-backed picks and shelf reset strategies to help independent retailers boost seasonal sales.
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Discover the trending liquor products to stock summer 2025. Data-backed picks and shelf reset strategies to help independent retailers boost seasonal sales.

A June 2025 coalition letter and California's July 1 CRV deadline signal tighter alcohol advertising regulations in 2025. Here's what liquor retailers need to know about FTC, state AG, and TTB enforcement in H2.

Discover how The Green Cat Café at The Weston Hotel connects farm-to-table dining to craft beverage retail. Expert analysis of farm-to-cup coffee, cocktails, and why the beverage program — not just the pastries — is the true competitive moat.

RTD cocktails grew 104% in two years. Learn how to adjust your ready-to-drink cocktails retail marketing mix to capture more sales and stay competitive.

Navigate alcohol advertising regulations by state with our 2025 compliance guide for liquor retailers running social media ads. Stay legal, stay profitable.

Learn how Google AI Overviews are reshaping local search for liquor stores — with 58% of searches now ending without a click, here's what retailers must do to stay visible and drive foot traffic.

Meta alcohol advertising policies changed significantly in 2025 and 2026. Here's what liquor store owners need to know to keep ads approved and reach customers.

The Guinness Float is back at the Gold Room inside Lotte New York Palace through March 22nd. Learn why this three-ingredient seasonal icon works — and how liquor retailers and hospitality operators can replicate its strategy for any holiday.

Discover how Bo Barrett's 40+ years at Chateau Montelena shape the wines retailers should stock today. Portfolio breakdown, pricing strategy, storytelling tips, and customer talking points for this iconic Napa estate.

Brewpubs are evolving into full community spaces with dog-friendly areas, sports viewing, and neighborhood programming. IC analyzes what this on-premise shift means for independent liquor retailers — and how to adapt before you're left behind.